Who we are

VCU Health
BRAND GUIDELINES

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Our brand manifesto


Every day at VCU Health, we bring
our unwavering commitment and
an uncommon approach to healing.

For whatever.
For whomever.
For whenever.

We do our best to explain,
to solve and to fix.
We stop at nothing to find answers.
We leave the status quo behind
to deliver compassionate care to all.

As in, unrelenting hope.
Unbelievable joy.
Undeniable proof.

Whoever you are,
whatever brings you to us,
we are unconditionally committed 
to helping you live your best life.

That is our unending promise.

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MISSION

We preserve and restore health for all people of Virginia and beyond through innovation in service, research and education.

VISION

We lead the nation in quality, affordability and impact as a trusted and preferred academic health system.